MarcySocial

It’s BYOB: Bring your own brand (Google+)

marcysocialsmall

Let’s pretend shall we? You are invited to a party. Maybe not invited- but you heard about it. You aren’t sure who is there exactly- so you are debating on whether or not to go at all, and deciding if you should be fashionably late while you pick out the perfect outfit, think of small [...]

Oh you gotta read the rest….

{marcy’social} Smile. You’re on TV.

metv

Many times I hear about bloggers starting entirely new blogs to be able to express themselves about a hobby or interest that they have determined isn’t the right ‘fit’ for their current blog. And I laugh when this happens. Have you forgotten? Bloggers do not have bosses. We do not have critical editors or focus [...]

Oh you gotta read the rest….

{marcy’social} Selective transparency or faking authentic. You decide.

IMG_4153-1p

One of these kids is smiling sincerely. And one is phoning it in. Any guess? : ) I see it all the time, brands (and people who are brands) trying to be something they are not. Trying to be neutral when they have an opinion, trying to cause controversy when they really couldn’t care less [...]

Oh you gotta read the rest….

BrandTalk: Handling the pain

Somewhere between getting my luggage at the baggage claim and unpacking in the hotel, my back went into full-on spasms. The kind of back pain that makes walking to the shower look like climbing Mt. Everest. It hurt of breathe. To move. To think. And while I considered calling room service to come blow dry [...]

Oh you gotta read the rest….

{marcy’social} Social Fatigue. Do you have it?

ChronicFatigueB

Symptoms include feeling completely and totally overwhelmed when you log in to your Facebook, Twitter, Google+, LinkedIn etc. Sometimes feeling so overwhelmed you consider leaving them all behind, then realizing it is not longer a realistic option since the majority of our connections are now maintained online. For instance, I have MANY close friends who [...]

Oh you gotta read the rest….

{marcy’social} Let’s remember we aren’t in it to just be popular.

IMG_3890-2

Jack’s Headquarters includes a tandem desk for his brother assistant who prefers a Mac. Jack has been working hard on his website to sell gaming cards for profit. And all is going well, yet I am having to continually drive home the last part of that sentence…FOR PROFIT. I find it hysterical that I am [...]

Oh you gotta read the rest….

{Marcy’social} Feel free to stop ‘doing’ social media. Guilt free.

IMG_3684

One of the most frequently asked questions of social media professionals is ‘how on earth do you find the time?’. And now with the introduction of new platforms like Google+, I am getting the question more and more framed like “How do you find the time to maintain all the social channels?” So I want [...]

Oh you gotta read the rest….

“Google Plus is a blog-killer”

image

No other phrase out of my big mouth  has been questioned more in the last few weeks. I said it during my BlogHer panel, during my PRNews Webinar and to anyone else who will listen from the first day G+ launched. “Google Plus is a blog-killer.” Since I am receiving emails asking about this declaration, [...]

Oh you gotta read the rest….

{marcy’social} The Comparison Trap

reports

It seems that just about every week somebody publishes another study about social media. Brands devour these reports trying to glean insight from the words like they are FBI translators working on breaking a secret code. Brand Bob* wants the magic pill to social success and is more than a little disappointed when after reading [...]

Oh you gotta read the rest….

{marcy’social} How the blogger killed itself off.

  I know a gal who is seemingly attending every blogging conference possible. She seems to be on every PR list, and says yes to all invitations and offers by brands. She attends movie premiers, grand openings and tests cars. She has an iPhone case, pair of shoes and a new printer all from brands [...]

Oh you gotta read the rest….

Google+ Webinar : PRNews

0c1dc1dd8c973b39a100e6311911a1a3-orig

Very excited today, because I am presenting in a PRNews Webinar all about Google+. Click here for the details. I won’t be alone, I am speaking with Joshua Nafman (PepsiCo) and John Bell (Ogilvy). I am thinking I might open with “This is a computer”. Or I might not.

Related Posts with Thumbnails
Oh you gotta read the rest….

← Previous Entries

Next Entries →